🎱Game Theory Unit 12 – Behavioral Game Theory: Bounded Rationality

Behavioral game theory explores how real people make decisions with limited information and cognitive constraints. This unit focuses on bounded rationality, examining models that capture how individuals use mental shortcuts and heuristics to navigate complex choices under uncertainty. The study of bounded rationality challenges traditional assumptions of perfect rationality in game theory. It investigates how people satisfice, use adaptive behaviors, and rely on aspiration levels when making decisions. This approach offers insights into real-world applications across various fields.

What's This Unit About?

  • Focuses on the concept of bounded rationality, a key aspect of behavioral game theory
  • Explores how individuals make decisions in real-world scenarios with limited information, cognitive constraints, and time pressure
  • Examines various models and frameworks that attempt to capture bounded rationality in decision-making processes
  • Discusses the role of uncertainty and how it influences the choices made by players in a game
  • Introduces behavioral biases and heuristics that individuals rely on when making decisions under bounded rationality
  • Provides real-world applications of bounded rationality in fields such as economics, psychology, and political science
  • Addresses critiques and limitations of the bounded rationality approach in game theory

Key Concepts and Definitions

  • Bounded rationality: the idea that individuals make decisions based on limited information, cognitive constraints, and time pressure, rather than perfect rationality
  • Satisficing: the process of making decisions that are "good enough" rather than optimal, given the constraints faced by the decision-maker
  • Heuristics: mental shortcuts or rules of thumb that individuals use to simplify complex decision-making processes
  • Cognitive biases: systematic errors in judgment and decision-making that arise from the use of heuristics and other mental shortcuts
  • Uncertainty: the lack of complete information about the outcomes or probabilities associated with different choices in a decision-making scenario
  • Adaptive behavior: the ability of individuals to adjust their decision-making strategies based on feedback and experience over time
  • Aspiration levels: the minimum level of satisfaction or utility that an individual aims to achieve when making decisions under bounded rationality

Bounded Rationality Basics

  • Bounded rationality challenges the assumption of perfect rationality in traditional game theory
  • Recognizes that individuals have limited cognitive abilities, time, and information when making decisions
  • Suggests that people use simplified models of the world to make decisions, rather than considering all possible options and outcomes
  • Emphasizes the role of satisficing, where individuals aim to make decisions that are "good enough" given their constraints
  • Highlights the importance of adaptive behavior, as individuals learn from their experiences and adjust their decision-making strategies over time
  • Introduces the concept of aspiration levels, which represent the minimum level of satisfaction or utility that individuals aim to achieve
  • Argues that the use of heuristics and mental shortcuts is a natural response to the complexity of real-world decision-making scenarios

Models of Bounded Rationality

  • Simon's Satisficing Model: proposes that individuals search for alternatives until they find one that meets their aspiration level, rather than seeking the optimal solution
    • Introduces the concept of search costs and the trade-off between the quality of a decision and the time and effort required to make it
  • Gigerenzer's Fast and Frugal Heuristics: suggests that individuals use simple, easy-to-compute heuristics to make decisions under time pressure and limited information
    • Examples include the recognition heuristic (choosing the most familiar option) and the take-the-best heuristic (focusing on the most important cue)
  • Kahneman and Tversky's Prospect Theory: describes how individuals make decisions under risk and uncertainty, focusing on the role of reference points and loss aversion
    • Explains the tendency for people to overweight small probabilities and underweight large probabilities
  • Selten's Aspiration Adaptation Theory: proposes that individuals adjust their aspiration levels based on their experiences and the feedback they receive from the environment
    • Suggests that people are more likely to take risks when their current performance falls below their aspiration level
  • Rubinstein's Modeling Bounded Rationality: introduces a formal framework for incorporating bounded rationality into game-theoretic models
    • Allows for the analysis of strategic interactions between players with limited cognitive abilities and information-processing capacities

Decision-Making Under Uncertainty

  • Uncertainty refers to situations where individuals lack complete information about the outcomes or probabilities associated with different choices
  • Bounded rationality becomes particularly relevant in the presence of uncertainty, as individuals must rely on heuristics and mental shortcuts to make decisions
  • Ambiguity aversion: the tendency for individuals to prefer options with known probabilities over those with unknown probabilities, even when the expected value is the same
  • Ellsberg Paradox: demonstrates how individuals violate the axioms of expected utility theory when faced with ambiguity
  • Uncertainty can lead to the use of decision-making strategies that prioritize robustness and adaptability over optimality
  • Individuals may engage in information-seeking behavior to reduce uncertainty, but this process is subject to cognitive limitations and search costs
  • The presence of uncertainty can also influence the formation and updating of beliefs, as individuals may rely on biased or incomplete information to make judgments

Behavioral Biases and Heuristics

  • Anchoring: the tendency for individuals to rely heavily on the first piece of information they receive (the "anchor") when making judgments or estimates
  • Availability heuristic: the tendency to overestimate the likelihood of events that are easily remembered or come to mind quickly
  • Confirmation bias: the tendency to seek out and interpret information in a way that confirms one's preexisting beliefs or hypotheses
  • Framing effect: the way in which a decision problem is presented (or "framed") can influence the choices made by individuals
    • Example: presenting a policy in terms of lives saved vs. lives lost can lead to different preferences
  • Overconfidence: the tendency for individuals to overestimate their own abilities, knowledge, or chances of success
  • Representativeness heuristic: the tendency to judge the likelihood of an event based on how closely it resembles a typical or representative case
  • Status quo bias: the tendency to prefer the current state of affairs and resist change, even when better alternatives are available

Applications in Real-World Scenarios

  • Behavioral finance: applies insights from bounded rationality to understand investor behavior and market anomalies
    • Explains phenomena such as the disposition effect (holding losing investments too long and selling winning investments too soon) and the equity premium puzzle (the higher-than-expected returns on stocks relative to bonds)
  • Consumer choice: bounded rationality can help explain why consumers make suboptimal decisions, such as failing to switch to cheaper or better products
    • Examples include the endowment effect (overvaluing items one owns) and the sunk cost fallacy (continuing to invest in a losing proposition because of past investments)
  • Organizational decision-making: bounded rationality can shed light on how managers and firms make decisions under uncertainty and cognitive constraints
    • Helps explain the use of simple rules and heuristics in strategic decision-making, as well as the persistence of suboptimal practices
  • Public policy: insights from bounded rationality can inform the design of policies and interventions that account for human cognitive limitations
    • Examples include the use of defaults (automatic enrollment in retirement savings plans) and the framing of information (presenting risks in terms of frequencies rather than probabilities)
  • Negotiation and conflict resolution: bounded rationality can help explain why parties in a negotiation may fail to reach mutually beneficial agreements
    • Highlights the role of cognitive biases, such as the fixed-pie perception (assuming that gains for one party necessarily come at the expense of the other) and reactive devaluation (undervaluing concessions made by the other party)

Critiques and Limitations

  • Some argue that the concept of bounded rationality is too broad and lacks a clear, unified definition
  • The emphasis on heuristics and biases may overlook the adaptive value of these strategies in many real-world contexts
  • Bounded rationality models often lack the precision and predictive power of traditional game-theoretic models
  • The focus on individual decision-making may neglect the role of social and institutional factors in shaping behavior
  • Empirical testing of bounded rationality models can be challenging, as it requires capturing complex cognitive processes and measuring elusive constructs
  • Critics argue that the bounded rationality approach may lead to an overly pessimistic view of human decision-making capabilities
  • There is a risk of attributing all deviations from perfect rationality to cognitive limitations, rather than considering alternative explanations (such as emotions or social norms)


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© 2024 Fiveable Inc. All rights reserved.
AP® and SAT® are trademarks registered by the College Board, which is not affiliated with, and does not endorse this website.