Demographic

Definition

A demographic refers to a specific group of people who share common characteristics, such as age, gender, race, or income level.

Related terms

Voter Demographic: Refers to the specific group of individuals who are eligible to vote in an election.

Targeted Demographic: Refers to the specific group that political campaigns focus their efforts on reaching and appealing to.

Changing Demographics: Refers to shifts in the composition and makeup of a population over time.