Pre-election surveys refer to polls conducted prior to an election, aimed at predicting voter behavior and outcomes. These surveys help political campaigns and strategists understand public sentiment and adjust their strategies accordingly.
Related terms
Sample size: The number of respondents surveyed in a pre-election survey, which influences the reliability and accuracy of the results.
Question wording bias: The possibility that survey questions may be phrased in a way that elicits certain responses, potentially impacting the validity of survey findings.
Swing states: States where there is no clear majority support for either major political party, making them crucial battlegrounds during elections.