Digital Age: The digital age refers to the period marked by the widespread use of digital technologies such as computers, smartphones, internet connectivity etc., leading to significant changes in various aspects of contemporary society including communication patterns and access to information.
Consumer Culture: Consumer culture describes a society where purchasing goods and services becomes a significant part of people's daily lives, influencing their identities, aspirations, and social interactions. It is often associated with contemporary society due to the emphasis on consumption.
Social Media: Social media platforms like Instagram, Facebook, and Twitter have become integral parts of contemporary society. They enable people to connect, share ideas, and engage in online communities, shaping cultural diffusion by rapidly disseminating information and trends.