Ethnocentrism: Ethnocentrism is the belief in the superiority of one's own ethnic group or culture over others. It often leads to resistance against accepting ideas from other cultures.
Cultural relativism: Cultural relativism is the perspective that all cultures are equally valid and should be understood within their own context. It encourages openness towards different cultural practices and reduces resistance.
Xenophobia: Xenophobia refers to fear or hatred towards foreigners or people from different cultures. This attitude can contribute significantly to resistance against cultural diffusion.