A survey method is a research technique used to collect data by asking questions to a sample of individuals or groups. It helps gather information about people's opinions, preferences, behaviors, or characteristics.
Related terms
Sampling: Refers to the process of selecting a representative group of individuals or elements from a larger population for study.
Questionnaire: A set of structured questions designed to gather specific information or opinions from respondents.
Interview: A survey method where researchers ask questions and receive responses directly from participants through face-to-face interactions.