Contagious Diffusion: Contagious diffusion is a type of cultural diffusion where an idea or innovation spreads rapidly and directly from one person or place to another. It's like when someone in your class yawns, and suddenly everyone else starts yawning too.
Hierarchical Diffusion: Hierarchical diffusion is a type of cultural diffusion where an idea or innovation spreads from one authority figure or influential group to others who are connected to them in some way. It's like when a popular celebrity wears a new fashion trend, and soon their fans start wearing it too.
Stimulus Diffusion: Stimulus diffusion is a type of cultural diffusion where an idea or innovation spreads, but is modified or adapted as it moves from one culture to another. It's like when you see someone using a cool smartphone app, so you download it too but end up customizing it with your own preferences.