Worldwide expansion refers to the growth and establishment of businesses or organizations beyond their original geographic boundaries on a global scale. It involves entering new markets in different countries or regions.
Related terms
Global market: The interconnected network of buyers and sellers operating across national borders.
Market entry strategies: Methods used by companies to enter and establish themselves in foreign markets.
Cultural adaptation: The process of modifying products, services, or marketing strategies to suit the cultural preferences and behaviors of a specific target market.