Deep processing involves close attention, focusing on an item's meaning and relating it to something else. It leads to better recall than shallow processing.
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Semantic Encoding: The process of encoding sensory input that has particular meaning or can be applied to a context.
Cognitive Psychology: The scientific study of mental processes such as "attention", "language use", "memory", "perception", "problem solving", "creativity" and "thinking".
Long-Term Memory (LTM): An unlimited capacity store that can hold information over lengthy periods of time.