Dual Coding Theory

Definition

The Dual Coding Theory is a cognitive theory that suggests that information is processed and represented in two distinct formats: visual and verbal. These two modes of representation are believed to work together, with each format contributing unique information processing capabilities.

Related terms

Information Processing: The cognitive processes involved in encoding, storing, retrieving, and manipulating information.

Representation: How something is mentally presented or depicted; how it is stored and organized in our minds.

Cognitive Theory: A theoretical framework that seeks to explain human cognition, including processes like perception, memory, attention, and problem-solving.