Encoding: Encoding is the process of converting sensory information into a form that can be stored in memory. It's like translating a book from one language to another so you can understand it better.
Storage: Storage refers to the retention of encoded information over time. It's like saving important files on your computer's hard drive for future use.
Retrieval: Retrieval is the process of accessing and bringing forth previously stored information from memory. It's like searching through a filing cabinet to find a specific document you need.