Critical TV Studies
Continuity refers to the seamless flow of narrative and visual elements in television production, ensuring that a story progresses logically and coherently from one scene to another. This concept is crucial for maintaining audience engagement and immersion, as it allows viewers to follow the storyline without confusion. In the realm of production, continuity involves various aspects such as set design, character appearance, and even the timing of actions to prevent any disruptions in the viewer's experience.
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