Mass culture is a set of shared beliefs, values, and practices that are widespread across a large group, often disseminated through mass media. It plays a significant role in shaping the political identity and behaviors of individuals within a society.
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Political Socialization: The process by which individuals learn and frequently internalize a political lens framing their perceptions of how power is arranged and how the world around them is (and should be) organized.
Public Opinion: The collective attitudes, beliefs, or views about government or politics among the general population, often measured through surveys or polls.
Ideology: A coherent set of beliefs about politics, public policy, and public purpose, which helps give meaning to political events, personalities, and policies