Impact

Definition

Impact refers to the significance or effect that a news story has on its audience and society at large. It determines how much attention a story will receive and often influences decisions made by journalists regarding what to cover. The greater the impact of a story, the more likely it is to resonate with readers, prompting them to engage with the content and share it further.

5 Must Know Facts For Your Next Test

1. Stories that have a high impact often address significant social issues, such as public health, crime, or political changes, leading to increased public awareness.
2. The impact of a news story can be amplified by emotional storytelling, which connects with readers on a personal level.
3. Impact is also measured by how many people are affected by the news, whether it's a local community or a global audience.
4. Journalists often prioritize stories with high impact because they can lead to social change or influence public opinion.
5. Understanding the potential impact of a story helps journalists make ethical decisions about how to report sensitive topics.

Review Questions

• How does the concept of impact influence the selection of news stories by journalists?
  • The concept of impact heavily influences journalists as they strive to select stories that will resonate with their audience. High-impact stories often tackle pressing societal issues, generate emotional responses, or involve significant events affecting large groups of people. Journalists aim for stories that not only inform but also provoke thought, discussion, and action among readers, which ultimately shapes their reporting choices.
• In what ways can emotional storytelling enhance the impact of a news article?
  • Emotional storytelling can significantly enhance the impact of a news article by creating a connection between the reader and the subject matter. When readers feel emotionally engaged, they are more likely to remember the story and share it with others, thereby increasing its reach. Additionally, stories that evoke strong emotions can motivate readers to take action or change their perceptions on important issues, amplifying the overall impact.
• Evaluate how understanding the potential impact of a news story can guide ethical reporting practices in journalism.
  • Understanding the potential impact of a news story is crucial for guiding ethical reporting practices. Journalists must consider how their coverage could affect individuals and communities, especially when dealing with sensitive topics. By assessing potential consequences, they can make informed choices about framing stories responsibly and fairly, ensuring that they do not cause harm while still fulfilling their duty to inform the public and promote social justice.

Related terms

Relevance: The degree to which a news story connects with the audience's interests, concerns, or experiences, thereby increasing its impact.

Timeliness: The quality of being current or up-to-date, which can enhance a story's impact by making it more relevant to ongoing conversations.

Conflict: A key element in news stories that often drives their impact; stories featuring conflict tend to attract more attention due to their dramatic nature.