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APA ethical standards are a set of guidelines established by the American Psychological Association to promote integrity, respect, and responsibility in the conduct of research and writing. These standards emphasize the importance of honesty in reporting research results, protecting participants' confidentiality, and ensuring that any persuasive writing is done without manipulation or deceit. Understanding these ethical guidelines is crucial for anyone involved in persuasive writing, as they help maintain trust and credibility with the audience.
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