Fundamental Health Behavior Change Models to Know for Methods for Public Health Practice

Understanding health behavior change models is key to effective public health practice. These models help us grasp how individuals perceive health risks, navigate change stages, and interact with their environment, guiding tailored interventions for better health outcomes.

  1. Health Belief Model

    • Focuses on individual perceptions of health risks and benefits of taking action.
    • Key components include perceived susceptibility, perceived severity, perceived benefits, and perceived barriers.
    • Emphasizes the role of cues to action in prompting health behavior changes.
  2. Transtheoretical Model (Stages of Change)

    • Describes behavior change as a process occurring in stages: Precontemplation, Contemplation, Preparation, Action, and Maintenance.
    • Recognizes that individuals may move back and forth between stages.
    • Tailors interventions to match the individual's current stage of change.
  3. Social Cognitive Theory

    • Highlights the interaction between personal factors, behavior, and environmental influences (reciprocal determinism).
    • Emphasizes the importance of observational learning and modeling in behavior change.
    • Stresses self-efficacy as a critical factor in motivating individuals to change.
  4. Theory of Planned Behavior

    • Proposes that intention is the primary predictor of behavior, influenced by attitudes, subjective norms, and perceived behavioral control.
    • Suggests that changing beliefs can lead to changes in intentions and behaviors.
    • Highlights the role of perceived control over behavior in facilitating change.
  5. Social Ecological Model

    • Recognizes that health behaviors are influenced by multiple levels of factors: individual, interpersonal, organizational, community, and policy.
    • Encourages interventions that address multiple levels to create a supportive environment for behavior change.
    • Acknowledges the importance of social and cultural contexts in shaping health behaviors.
  6. Diffusion of Innovations Theory

    • Explains how new ideas, practices, or products spread within a community or organization.
    • Identifies key factors influencing adoption: relative advantage, compatibility, complexity, trialability, and observability.
    • Emphasizes the role of opinion leaders and change agents in facilitating the diffusion process.
  7. Precaution Adoption Process Model

    • Describes the stages individuals go through when deciding to adopt a precautionary behavior: unaware, unengaged, deciding about acting, deciding not to act, and acting.
    • Focuses on the decision-making process regarding health behaviors.
    • Highlights the importance of personal beliefs and social influences in the adoption process.
  8. Information-Motivation-Behavioral Skills Model

    • Proposes that effective health behavior change requires adequate information, motivation, and behavioral skills.
    • Emphasizes the role of knowledge in shaping attitudes and intentions.
    • Stresses the importance of enhancing skills to perform the desired behavior.
  9. Health Action Process Approach

    • Combines motivational and volitional processes in understanding health behavior change.
    • Distinguishes between the motivational phase (intention formation) and the volitional phase (action planning and implementation).
    • Highlights the importance of self-regulation and planning in achieving health behavior goals.
  10. COM-B Model (Capability, Opportunity, Motivation - Behavior)

    • Proposes that behavior is a result of the interaction between capability, opportunity, and motivation.
    • Emphasizes the need to assess and address barriers to behavior change in these three areas.
    • Provides a framework for designing interventions that enhance capability, create opportunities, and boost motivation.


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© 2024 Fiveable Inc. All rights reserved.
AP® and SAT® are trademarks registered by the College Board, which is not affiliated with, and does not endorse this website.