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11.2 Supply Chain Visibility and Tracking Technologies

4 min readjuly 25, 2024

Supply chain visibility technologies like , , and are revolutionizing logistics. These tools enable real-time tracking of inventory, vehicles, and assets, providing unprecedented insight into supply chain operations.

The impact of these technologies is far-reaching. They optimize , enhance , and improve . However, implementing them comes with challenges like high costs, data management issues, and .

Supply Chain Visibility Technologies

Technologies for supply chain visibility

Top images from around the web for Technologies for supply chain visibility
Top images from around the web for Technologies for supply chain visibility
  • Radio Frequency Identification (RFID) uses radio waves to automatically identify and track tags attached to objects
    • draw power from reader's radio waves, suitable for short-range tracking (inventory management)
    • have internal power source, enable long-range tracking (container tracking in ports)
    • emit radio waves and receive signals from tags, capturing data on tagged items
  • Global Positioning System (GPS) utilizes satellite network for precise location tracking
    • determine real-time position of vehicles or assets (fleet management)
    • guides drivers and optimizes routes (delivery services)
  • Internet of Things () sensors collect and transmit data from physical objects
    • monitor cold chain for perishables (pharmaceuticals, food)
    • ensure optimal storage conditions (electronics manufacturing)
    • detect changes in packaging integrity (beverage industry)
    • measure vibration and shock during transportation (fragile goods handling)
  • and store information in visual patterns scanned by optical readers (product identification, inventory tracking)
  • Near Field Communication () enables short-range wireless data exchange (contactless payments, access control)
  • Bluetooth Low Energy (BLE) beacons broadcast signals for proximity-based tracking (indoor navigation, asset location)

Real-time data in logistics optimization

  • Inventory management optimization leverages
    • ensures accurate inventory counts (retail)
    • improves with real-time sales data (consumer goods)
    • Reduction of and situations balances inventory levels (e-commerce)
  • Transportation optimization enhances efficiency
    • and optimization adapts to real-time traffic conditions (last-mile delivery)
    • improves estimated arrival times (logistics providers)
    • identifies inefficiencies (trucking companies)
  • Logistics process improvement streamlines operations
    • optimize picking and packing (distribution centers)
    • increases with real-time inventory data (omnichannel retail)
    • and utilization maximizes equipment efficiency (manufacturing)
  • drive informed decision-making
    • reduces equipment downtime (industrial machinery)
    • identifies bottlenecks (production lines)
    • improves overall supply chain performance (global supply chains)

Impact of visibility on operations

  • improves satisfaction
    • provides transparency (online shopping)
    • Improved set realistic expectations (courier services)
    • of delays or issues builds trust (airline industry)
  • strengthen supply chain resilience
    • Early detection of supply chain disruptions enables quick responses (natural disasters)
    • Improved minimizes impact (automotive industry)
    • against theft and counterfeiting protects brand integrity (luxury goods)
  • boost productivity
    • and human errors increase accuracy (warehouse operations)
    • and workflows eliminate redundancies (manufacturing)
    • optimizes capacity utilization (transportation)
  • improve profitability
    • Lower inventory carrying costs free up working capital (retail)
    • Decreased transportation expenses through route optimization (logistics)
    • Minimized product spoilage and waste in perishable goods handling (grocery chains)

Challenges of tracking technology implementation

  • require significant investment
    • in tracking technologies (RFID systems)
    • Training and change management to ensure adoption (new warehouse management systems)
  • pose technical challenges
    • Handling large volumes of data from multiple sources (IoT sensors)
    • Ensuring across systems (supply chain analytics)
    • Integrating with existing systems and legacy infrastructure ()
  • Privacy and security concerns demand attention
    • Data protection regulations compliance (, )
    • in connected supply chain systems (data breaches)
  • hinder seamless adoption
    • Lack of uniform industry standards for data exchange ()
    • between different systems and platforms ()
  • Adoption barriers slow implementation
    • Resistance to change from employees accustomed to old processes (manual inventory counts)
    • Convincing partners to adopt new technologies across supply chain (small suppliers)
  • Technical limitations affect performance
    • or coverage gaps in remote areas (GPS tracking)
    • Battery life for active tracking devices in long-term asset monitoring (container tracking)
  • (ROI) justification requires clear metrics
    • Quantifying intangible benefits of improved visibility (customer satisfaction)
    • Long-term value demonstration to stakeholders (board of directors)
© 2024 Fiveable Inc. All rights reserved.
AP® and SAT® are trademarks registered by the College Board, which is not affiliated with, and does not endorse this website.


© 2024 Fiveable Inc. All rights reserved.
AP® and SAT® are trademarks registered by the College Board, which is not affiliated with, and does not endorse this website.

© 2024 Fiveable Inc. All rights reserved.
AP® and SAT® are trademarks registered by the College Board, which is not affiliated with, and does not endorse this website.
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