15.4 Emerging Technologies in Post Production Delivery
4 min read•august 6, 2024
As video technology advances, new delivery methods are reshaping how we consume content. Cloud-based systems and are revolutionizing distribution, enabling faster streaming and . These innovations are making high-quality video more accessible across devices and platforms.
Emerging technologies like and are also transforming the industry. Blockchain enhances and enables new payment models, while VR delivery opens up immersive experiences. Additionally, and push the boundaries of visual quality and interactivity.
Cloud and 5G Delivery
Cloud-based Delivery and AI-assisted QC
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leverages remote servers and storage to host and distribute video content
Enables scalable, on-demand access to content without the need for local storage infrastructure
Allows for efficient content delivery to a wide range of devices and platforms (smartphones, smart TVs, streaming devices)
Cloud-based delivery can be combined with technologies
Automatically adjusts video quality based on the viewer's network conditions and device capabilities
Ensures smooth playback and optimal viewing experience across different bandwidths and screen sizes
AI-assisted quality control (QC) can be integrated into cloud-based delivery workflows
Uses machine learning algorithms to automatically detect and flag issues in video content (visual artifacts, audio distortions, color inconsistencies)
Helps streamline the QC process and ensures consistent quality across large volumes of content
5G Distribution
5G networks offer high-speed, low-latency wireless connectivity for video distribution
Enables faster download and streaming speeds compared to previous generations of mobile networks
Reduces buffering and improves responsiveness for interactive video applications (live streaming, gaming)
5G distribution allows for seamless delivery of high-quality video content to mobile devices
Supports 4K and higher resolution video streaming without compromising quality or performance
Enables new possibilities for mobile-first video experiences and immersive content consumption (, )
5G networks can facilitate for video delivery
Processes and distributes content closer to the end-user, reducing latency and improving performance
Enables , personalization, and interactive experiences at the network edge
Blockchain and Virtual Reality
Blockchain for Rights Management
Blockchain technology can be used for secure and transparent rights management in video distribution
Creates an immutable and decentralized ledger to track ownership, licensing, and revenue sharing
Enables automated and trustless execution of for content rights and royalty payments
Blockchain-based rights management can streamline the content licensing process
Allows content creators to directly license their work to distributors or consumers without intermediaries
Provides a transparent and auditable record of content usage and revenue distribution
Blockchain can enable and for video content
Allows viewers to make small, incremental payments for access to specific pieces of content
Enables new monetization opportunities for content creators and distributors
Virtual Reality Delivery
Virtual reality (VR) delivery involves distributing immersive, 360-degree video content
Requires specialized cameras, stitching software, and encoding techniques to capture and process VR content
Demands high bandwidth and low latency to deliver smooth, responsive VR experiences
VR delivery platforms need to support various VR headsets and devices
Must ensure compatibility with different VR ecosystems (Oculus, HTC Vive, PlayStation VR)
Requires optimized video encoding and streaming protocols to minimize latency and motion sickness
Cloud-based VR delivery can enable scalable and accessible distribution of VR content
Allows users to stream VR experiences without the need for high-end local hardware
Enables social VR experiences where multiple users can interact in shared virtual environments
High Resolution and Light Field
8K Resolution
8K resolution refers to video content with a horizontal resolution of approximately 8,000 pixels
Offers four times the resolution of 4K and sixteen times that of Full HD (1080p)
Provides exceptional detail, clarity, and immersion for large-scale displays and high-end applications
8K content requires advanced compression techniques and efficient encoding for delivery
Uses codecs like (H.265) or to reduce file sizes while maintaining high visual quality
Demands higher bandwidth and storage capacity compared to lower resolution formats
8K delivery is suitable for premium video experiences and specialized applications
Ideal for large-scale digital signage, high-end home theaters, and immersive installations
Enables future-proofing of content archives and allows for downscaling to lower resolutions as needed
Light Field Video
Light field video captures the direction and intensity of light rays in a scene
Uses specialized camera arrays or techniques to record light field data
Allows for , depth manipulation, and
Light field video enables immersive and interactive viewing experiences
Viewers can change focus, perspective, and depth of field after the video has been captured
Enables realistic and depth perception without the need for special glasses or headsets
Light field video requires advanced processing and compression techniques for efficient delivery
Involves complex data structures and algorithms to encode and decode light field information
Demands high computational power and specialized rendering techniques for real-time playback and interaction
Light field video has potential applications in virtual reality, cinematography, and
Allows for more realistic and immersive VR experiences with natural depth and parallax
Enables creative control over focus and depth in post-production for cinematic effects
Provides new possibilities for interactive narratives and user-driven storytelling