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15.3 Negotiation Strategies and Ethics

4 min readjuly 22, 2024

Negotiation strategies are crucial for lawyers to effectively represent their clients' interests. This section covers key approaches, from identifying objectives and preparing thoroughly to developing a negotiation plan and maintaining professional integrity throughout the process.

Ethical obligations in negotiations are equally important. Attorneys must adhere to duties of candor and fair dealing, protect client , and address . These principles ensure negotiations are conducted with honesty and respect for all parties involved.

Negotiation Strategies

Strategies for effective negotiation

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  • Identify and prioritize client objectives
    • Understand the client's goals, needs, and interests to effectively represent their position
    • Determine the relative importance of each objective to create a hierarchy of priorities (financial goals, timeline, relationship preservation)
  • Prepare thoroughly for negotiations
    • Research the other party's background, interests, and potential bargaining position to anticipate their strategy and concerns
    • Gather relevant facts, documents, and data to support your position and strengthen your arguments (contracts, market data, legal precedents)
  • Develop a negotiation plan
    • Establish a range of acceptable outcomes to set realistic expectations and define success ( - Best Alternative To a Negotiated Agreement)
    • Determine your opening offer and concession strategy to guide the negotiation process and maintain control (high initial offer, gradual )
  • Maintain professional integrity throughout the negotiation process
    • Adhere to ethical standards and legal obligations to uphold the reputation of the legal profession
    • Be honest and transparent about your client's objectives and limitations to build trust and credibility with the other party
    • Avoid misrepresentations or deceptive tactics that could undermine the negotiation and damage your professional standing (false statements, withholding information)

Ethical obligations in negotiations

    • Attorneys must be truthful in their representations to the other party to maintain the integrity of the negotiation process
    • Avoid making false statements or omitting material facts that could mislead or deceive the other party (misrepresenting client's financial situation, withholding relevant information)
    • Attorneys should negotiate in to promote a fair and equitable outcome for all parties involved
    • Refrain from using unfair or oppressive tactics that could exploit the other party's vulnerabilities or lack of knowledge (high-pressure sales tactics, taking advantage of unrepresented parties)
    • Deal honestly and fairly with the other party to build a foundation of trust and respect (disclosing relevant information, considering the other party's interests)
  • Confidentiality
    • Protect client confidences and privileged information to maintain the trust and privacy of the attorney-client relationship
    • Do not disclose sensitive information without client consent to avoid breaching ethical obligations and damaging the client's interests (trade secrets, personal information)
  • Conflicts of interest
    • Identify and address potential conflicts of interest to ensure undivided loyalty to the client
    • Obtain informed consent from clients when necessary to transparently discuss and resolve any conflicts that may arise (representing multiple parties, personal financial interests)

Communication and Problem-Solving

Skills for successful negotiations

  • Active listening
    • Pay attention to the other party's words, tone, and body language to fully understand their perspective and concerns
    • Demonstrate understanding by paraphrasing and asking clarifying questions to show engagement and build rapport (restating key points, seeking additional information)
    • Acknowledge the other party's perspective and concerns to validate their position and create a collaborative atmosphere
  • Empathy
    • Try to understand the other party's motivations, needs, and constraints to develop a more comprehensive view of the negotiation
    • Show respect for their position, even if you disagree, to maintain a professional and courteous dialogue
    • Build rapport and trust through genuine understanding and consideration of the other party's situation (acknowledging challenges, finding common ground)
  • Creative problem-solving
    • Look for mutually beneficial solutions to create value and expand the potential outcomes (win-win scenarios)
    • Generate options that address both parties' interests to find innovative ways to meet everyone's needs (brainstorming sessions, considering alternative arrangements)
    • Be open to unconventional or innovative ideas that may lead to breakthroughs in the negotiation process (hybrid solutions, contingency plans)

Tactics and responses in negotiations

    • The other party makes an extreme initial offer to set the negotiation range in their favor and influence the final outcome
    • Counter with your own well-reasoned anchor or reframe the discussion to shift the focus to more realistic and mutually acceptable terms
  • Bluffing or puffing
    • The other party makes exaggerated claims or empty threats to gain leverage and pressure you into making concessions
    • Call their bluff by requesting evidence or making the threat real to expose the lack of substance behind their statements (requesting proof, assessing feasibility of threats)
  • Deadlines or time pressure
    • The other party imposes artificial deadlines to force a decision and limit your ability to consider alternatives or gather additional information
    • Question the legitimacy of the deadline and take time to consider your options to maintain control over the negotiation process (verifying urgency, proposing alternative timelines)
  • Good cop/bad cop
    • One negotiator is friendly and reasonable, while the other is hostile and uncompromising, creating a sense of uncertainty and pressure
    • Recognize the tactic and deal directly with the decision-maker to avoid getting caught up in the emotional manipulation (focusing on substantive issues, addressing concerns with the lead negotiator)
  • Nibbling
    • The other party seeks small concessions after the main agreement is reached to gain additional benefits without offering reciprocal value
    • Be firm in sticking to the agreed-upon terms or make counter-requests to maintain the balance and of the negotiated agreement (reiterating original terms, seeking concessions in return)
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© 2024 Fiveable Inc. All rights reserved.
AP® and SAT® are trademarks registered by the College Board, which is not affiliated with, and does not endorse this website.

© 2024 Fiveable Inc. All rights reserved.
AP® and SAT® are trademarks registered by the College Board, which is not affiliated with, and does not endorse this website.
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