Sampling techniques and power calculations are crucial for conducting effective impact evaluations. They ensure that researchers can draw valid conclusions about larger populations while minimizing costs and time. Proper sampling aligns with research design, enhances validity, and supports different evaluation approaches.
Probability sampling methods like simple random, stratified, and cluster sampling help researchers select representative participants. Sample size calculations determine the number of participants needed to detect significant effects. Researchers must also consider representativeness and potential biases when designing their sampling strategy.
Importance of sampling in evaluations
Enhancing validity and efficiency
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Sampling draws conclusions about larger populations based on subsets of individuals
Proper techniques ensure validity and reliability of impact evaluation results
Minimizes bias and increases generalizability of findings
Reduces costs and time associated with data collection
Makes studies more feasible and efficient
Directly affects statistical power and precision of impact estimates
Enables control of confounding variables to isolate true intervention impacts
Aligning with research design
Sampling strategies must align with evaluation design and research questions
Ensures meaningful and accurate results
Supports different types of impact evaluation designs (randomized controlled trials, quasi-experimental designs)
Allows for comparison between treatment and control groups
Facilitates subgroup analysis to identify differential impacts
Sampling techniques and applications
Probability sampling methods
Simple random sampling selects participants completely at random from the population
Stratified sampling divides the population into subgroups (strata) before random selection
Useful when subgroups may respond differently to interventions (urban vs rural areas)
Cluster sampling randomly selects groups (clusters) rather than individuals
Often used for community-level interventions or when individual sampling is impractical (schools, villages)
Systematic sampling selects every nth individual from a list
Multi-stage sampling combines multiple techniques for complex, large-scale evaluations
Example: First selecting districts, then schools within districts, then students within schools
Non-probability sampling methods
Convenience sampling selects easily accessible participants
Limited use in impact evaluations due to high potential for bias
Purposive sampling selects participants based on specific characteristics
Can be useful for qualitative components of mixed-methods evaluations
Quota sampling sets quotas for different subgroups to ensure representation
Used in quasi-experimental designs but requires careful consideration of selection biases
Factors influencing sampling technique selection
Evaluation design (experimental vs quasi-experimental)
Population characteristics and distribution
Resource constraints (budget, time, personnel)
Desired level of precision and generalizability
Logistical considerations (geographical spread, access to participants)
Need for subgroup analysis or stratification
Sample size calculation
Power calculation fundamentals
Determines appropriate sample size to detect statistically significant intervention effects
Key components include:
Significance level (α) typically set at 0.05
Statistical power (1-β) often set at 0.80 or 0.90
Expected effect size based on previous studies or pilot data
Variability in the outcome measure
Minimum detectable effect size (MDES) represents smallest true effect detectable with given sample size and power
Larger sample sizes increase power to detect smaller effect sizes
Balances statistical rigor with practical constraints (budget, time, feasibility)
Advanced considerations in sample size calculation
Clustering effects in multi-level designs require larger sample sizes
Intraclass correlation coefficient (ICC) measures within-cluster similarity
Account for expected attrition rates to ensure adequate final sample size
Adjust for multiple comparisons to control overall Type I error rate
Consider differential effects across subgroups when planning sample size
Use power analysis software (G*Power, Stata, R) for complex calculations
Conduct sensitivity analyses to assess impact of changing assumptions on required sample sizes
Sample representativeness and bias
Assessing representativeness
Compare key demographic and socioeconomic variables between sample and population
Use statistical tests (chi-square, t-tests) to check for significant differences
Consider practical significance of any differences found
Assess coverage of important subgroups within the sample
Evaluate geographic distribution of the sample relative to the population
Identifying and mitigating sources of bias
Selection bias occurs when sample systematically differs from population
Address through random selection and stratification
Non-response bias arises when non-participants differ systematically from participants
Implement strategies to maximize response rates (follow-ups, incentives)
Attrition bias in longitudinal studies when dropouts are non-random
Use tracking methods and analyze characteristics of attritors
Sampling frame errors lead to under- or overcoverage of population
Carefully review and update sampling frames before selection
Measurement bias from inconsistent or inaccurate data collection
Standardize protocols and train enumerators thoroughly
Techniques for bias mitigation and analysis
Weighting adjusts for known differences between sample and population
Imputation methods handle missing data to reduce bias from non-response
Propensity score matching balances treatment and control groups on observed characteristics
Sensitivity analyses quantify potential impact of unobserved biases on results
Triangulation with multiple data sources to cross-validate findings
Transparent reporting of potential biases and limitations in evaluation reports