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8.2 Propaganda and counter-propaganda

2 min readjuly 18, 2024

Street art wields immense power to shape public opinion. From wartime posters to political murals, artists use , , and to convey messages that stick. These techniques tap into shared cultural symbols, making complex ideas digestible and memorable.

But street art isn't just a tool for the powerful. It gives voice to the marginalized, challenging and inspiring action. From Obama's "Hope" poster to 's critiques, street art propaganda sparks debate, resistance, and social change in ways traditional media can't match.

Understanding Propaganda and Counter-Propaganda in Street Art

Definition of propaganda in street art

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  • Art created to promote a specific political ideology, viewpoint, or agenda often used by those in power to maintain control and influence public opinion
  • Utilizes various techniques (symbolism, emotional appeal) to persuade the audience and shape their beliefs
  • Examples include wartime posters encouraging enlistment or murals promoting a political party's message

Techniques of propaganda street art

  • Simplification reduces complex issues to simple, easily digestible messages making them more appealing and memorable to the public
  • Repetition consistently repeats the same message or imagery for maximum impact, reinforcing the propaganda's central theme
  • Emotional appeal uses images and slogans that evoke strong emotions, such as fear or patriotism, to manipulate the audience's feelings
  • Symbolism incorporates recognizable symbols (flags, icons) to convey a message quickly and effectively, tapping into shared cultural understanding

Street art's influence on public opinion

  • Raises awareness about social, political, and environmental issues often overlooked by mainstream media, sparking and debate
  • Provides a platform for marginalized voices and communities to express themselves, amplifying their concerns and experiences
  • Challenges dominant narratives and power structures by offering alternative perspectives, encouraging critical thinking and questioning the status quo
  • Acts as a means of resistance against oppressive systems, inspiring collective action and solidarity among like-minded individuals

Case studies of propaganda campaigns

  • "Hope" poster by during Barack Obama's 2008 presidential campaign became an iconic symbol of the candidate's message of change and progress
  • "" slogan during the movement encapsulated the frustration with economic inequality and corporate greed
  • Banksy's "" mural critiques the militarization of police, juxtaposing a peaceful protester with a weapon to highlight the absurdity of violence
  • "" project by Jordan Seiler targets corporate advertising in public spaces, subverting the original ads to expose the pervasiveness of consumerism
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© 2024 Fiveable Inc. All rights reserved.
AP® and SAT® are trademarks registered by the College Board, which is not affiliated with, and does not endorse this website.

© 2024 Fiveable Inc. All rights reserved.
AP® and SAT® are trademarks registered by the College Board, which is not affiliated with, and does not endorse this website.
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