9.2 Portrayals of race, ethnicity, and cultural identity
4 min read•july 30, 2024
Television's portrayal of race, ethnicity, and cultural identity has evolved significantly. From limited, stereotypical roles to more diverse representations, TV reflects societal changes and shapes our understanding of different cultures.
Today, streaming platforms offer more opportunities for diverse content. However, challenges persist in achieving authentic, nuanced portrayals and increasing behind-the-scenes diversity in writing, directing, and producing roles.
Race and Ethnicity on Television
Historical Representation in TV
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Television portrayed racial and ethnic minorities in limited and stereotypical roles reflecting societal biases of different eras
in the 1960s increased visibility of African Americans on TV, often in supporting or token roles
1970s and 1980s saw emergence of more prominent roles for racial and ethnic minorities (The Jeffersons, Good Times)
of Asian Americans, Latinx individuals, and other minority groups evolved from near invisibility to more nuanced portrayals (Fresh Off the Boat, Jane the Virgin)
Rise of streaming platforms and niche programming created more opportunities for diverse storytelling (Orange Is the New Black, Master of None)
Contemporary Representation in TV
Gradual increase in diverse representations with shows featuring lead characters from various racial and ethnic backgrounds (Scandal, Fresh Off the Boat)
Streaming platforms offer more opportunities for diverse content (Luke Cage, One Day at a Time)
Issues of underrepresentation and misrepresentation persist in many areas of television programming
Colorblind casting expands opportunities for actors of color but raises questions about cultural authenticity (Bridgerton)
Behind-the-scenes diversity in writing, directing, and producing roles remains an area of slow progress
Industry initiatives and public pressure led to increased awareness and efforts towards diversity (CBS's diversity pledge)
Impact of Stereotypes on TV
Reinforcement of Societal Prejudices
Racial and ethnic stereotypes in television reinforce harmful societal prejudices and perpetuate discriminatory attitudes
Stereotypical portrayals lead to internalized racism among viewers from marginalized groups, affecting self-esteem and identity formation
Limited range of roles available to actors of color historically contributed to reinforcement of stereotypes (sidekicks, criminals)
Prevalence of stereotypes in television influences real-world interactions and expectations, potentially leading to microaggressions and discrimination
Positive stereotypes, while seemingly complimentary, reduce complex cultural identities to simplistic generalizations (model minority myth)
Challenging Stereotypes and Perceptions
Counter-stereotypical representations challenge viewers' preconceptions and contribute to reducing prejudice and promoting understanding (Black Panther, Ramy)
Impact of stereotypes varies depending on viewer's background, media literacy, and exposure to diverse real-world experiences
Positive and diverse representations on television foster cross-cultural understanding and empathy among viewers
Quality of representation remains a challenge, with many shows still relying on tokenism or surface-level diversity without depth of character
in representation presents opportunities and challenges in portraying complex identities beyond single-axis diversity (Pose, Insecure)
Television and Cultural Identity
Television as a Cultural Socializer
Television acts as a powerful medium for cultural socialization, influencing viewers' understanding of their own and others' cultural identities
Representation on television validates or marginalizes certain cultural experiences, affecting how individuals perceive their place in society
Television narratives serve as a source of cultural knowledge, particularly for viewers with limited real-world exposure to diverse groups
Absence or misrepresentation of certain cultures on television leads to lack of understanding or misperceptions about those groups in society
Television reflects and shapes societal norms and values related to race, ethnicity, and cultural identity
Global Impact on Cultural Identity
Globalization of television content led to increased cultural exchange and potential for both cultural homogenization and diversification
International streaming platforms expose viewers to diverse cultural content (Netflix's international content strategy)
Cultural representation in global TV markets influences perceptions of national and ethnic identities (K-dramas' global popularity)
Adaptation of international TV formats across cultures creates hybrid forms of representation (The Office US adaptation)
Cross-cultural viewership challenges and expands audiences' understanding of diverse cultural identities
Diversity and Representation on TV
Progress in Diverse Representation
Notable increase in quantity of diverse representations on television, particularly in the last decade
Rise of diverse content creators and user-generated platforms opened new avenues for authentic representation outside traditional television networks (YouTube, TikTok)
Streaming services invest in diverse content to attract global audiences (Netflix's Strong Black Lead initiative)
Increased representation of LGBTQ+ characters intersecting with racial and ethnic identities (Pose, Sense8)
Growing recognition of the importance of authentic cultural storytelling (Reservation Dogs, Ramy)
Ongoing Challenges in Representation
Quality of representation remains a challenge, with many shows still relying on tokenism or surface-level diversity without depth of character
Behind-the-scenes diversity in writing, directing, and producing roles crucial for creating authentic representations but remains an area of slow progress
Systemic barriers still exist in many areas of television production and distribution
Balancing commercial viability with authentic representation presents ongoing challenges for networks and creators
Need for more nuanced portrayals of intra-community diversity within racial and ethnic groups (Insecure, Master of None)